[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.durabau.sk\/ako-by-vyzeral-web-keby-je-bez-reklam\/#Article","mainEntityOfPage":"https:\/\/www.durabau.sk\/ako-by-vyzeral-web-keby-je-bez-reklam\/","headline":"Ako by vyzeral web, keby je bez rekl\u00e1m?","name":"Ako by vyzeral web, keby je bez rekl\u00e1m?","description":"Pred jeden a pol rokom sme si mohli pribli\u017ene na hodinku vysk\u00fa\u0161a\u0165, ak\u00e9 by to bolo \u017ei\u0165 na webe bez rekl\u00e1m. Pod\u013ea v\u0161etk\u00e9ho sa jednalo o zlyhanie jednej zo slu\u017eieb […]","datePublished":"2017-06-24","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.durabau.sk\/author\/#Person","name":"","url":"https:\/\/www.durabau.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/93f351f97d5e20a41105810347d62b8b573eebe9313df1f71432877ed17f5f1a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/93f351f97d5e20a41105810347d62b8b573eebe9313df1f71432877ed17f5f1a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"durabau.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.durabau.sk\/wp-content\/uploads\/img_a281978_w2024_t1503578848.jpg","url":"https:\/\/www.durabau.sk\/wp-content\/uploads\/img_a281978_w2024_t1503578848.jpg","height":0,"width":0},"url":"https:\/\/www.durabau.sk\/ako-by-vyzeral-web-keby-je-bez-reklam\/","wordCount":409,"articleBody":"Pred jeden a pol rokom sme si mohli pribli\u017ene na hodinku vysk\u00fa\u0161a\u0165, ak\u00e9 by to bolo \u017ei\u0165 na webe bez rekl\u00e1m. Pod\u013ea v\u0161etk\u00e9ho sa jednalo o zlyhanie jednej zo slu\u017eieb od Google, ktor\u00e1 spravovala posielanie rekl\u00e1m na hostite\u013esk\u00e9 servery. Str\u00e1nky sa na\u010d\u00edtali r\u00fdchlej\u0161ie, nez\u00edskali sme mo\u017enos\u0165 ako schudn\u00fa\u0165 10 kg po\u010das dvoch mesiacov a nebolo n\u00e1m dovolen\u00e9 spozna\u0165 \u010dloveka, ktor\u00e9ho nen\u00e1vid\u00ed farmaceutick\u00fd priemysel. Ako prv\u00e9 pri\u0161li pozit\u00edvne spr\u00e1vy od n\u00e1v\u0161tevn\u00edkov. Nesk\u00f4r pri\u0161li negat\u00edvne ohlasy zo strany vlastn\u00edkov t\u00fdchto str\u00e1nok, ktor\u00ed nemali ni\u010d, \u010do by mohli pon\u00faknu\u0165 svojim n\u00e1v\u0161tevn\u00edkom, \u010d\u00edm pri\u0161li o zisk. N\u00e1zory sa v tejto t\u00e9me rozch\u00e1dzaj\u00fa \u2013 ni\u010d to v\u0161ak nemen\u00ed na fakte, \u017ee web je skuto\u010dne pln\u00fd rekl\u00e1m a je len o nich. Pre\u010do im nem\u00f4\u017eeme poveda\u0165 \u201estop\u201c? Tak ako \u2013 hlavne na Slovensku \u2013 funguje reklamn\u00fd priemysel, ktor\u00fd by najrad\u0161ej urobil z ka\u017edej jednej rovnej plochy more plag\u00e1tov, tak by tento internetov\u00fd urobil z ka\u017edej str\u00e1nky jednu ve\u013ek\u00fa bannerov\u00fa reklamu. V skratke \u2013 ak je nejak\u00e1 slu\u017eba zadarmo, obsahuje reklamy \u2013 ak reklamy nechcete, mus\u00edte t\u00fato stratu pr\u00edjmu kompenzova\u0165, teda si za obsah zaplati\u0165. Existencia rekl\u00e1m je v dne\u0161nom svete a\u017e pr\u00edli\u0161 opodstatnen\u00e1 \u2013 ka\u017ed\u00fd s\u00fakromn\u00edk chce prezentova\u0165 svoje produkty \u2013 a oboch je \u010doraz viac. Tak \u010do n\u00e1m na nich tak vad\u00ed? S\u00fa otravn\u00e9, ber\u00fa n\u00e1m vz\u00e1cnych p\u00e1r kB navy\u0161e a ke\u010f pozer\u00e1me vide\u00e1, tak n\u00e1m \u010dasto vybehn\u00fa uprostred nich a preru\u0161ia nejeden estetick\u00fd z\u00e1\u017eitok. Slab\u0161ie osobnosti maj\u00fa probl\u00e9my ubr\u00e1ni\u0165 sa tak\u00fdmto marketingov\u00fdm trikom \u2013 p\u00f4sobia na ich podvedomie, rozhodovanie pri k\u00fape a v\u00f4bec na \u017eivot \u2013 v\u0161tiepuj\u00fa im hodnoty, ktor\u00e9 nikdy nemali pozna\u0165. Reklamy tak formuj\u00fa spolo\u010dnos\u0165 bez toho, aby jej dok\u00e1zala odporova\u0165. Web bez rekl\u00e1m si m\u00f4\u017eeme dopria\u0165 pomocou r\u00f4znych \u201eni\u010dite\u013eov\u201c rekl\u00e1m. Surfovanie sa tak pretvor\u00ed na z\u00e1\u017eitok pln\u00fd relaxu. Nech n\u00e1s tak\u00e9to prehliadanie akoko\u013evek l\u00e1ka, m\u00f4\u017eeme len d\u00fafa\u0165, \u017ee \u013eudia okolo n\u00e1s tieto roz\u0161\u00edrenia prestan\u00fa pou\u017e\u00edva\u0165, inak sa v\u0161etky \u201eslobodn\u00e9\u201c str\u00e1nky zmenia na platen\u00fd obsah a web u\u017e nebude nikdy slobodn\u00fd.                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Ako by vyzeral web, keby je bez rekl\u00e1m?","item":"https:\/\/www.durabau.sk\/ako-by-vyzeral-web-keby-je-bez-reklam\/#breadcrumbitem"}]}]